OpenTable partnered with Kristen Hawley, founder of the popular Chefs + Tech newsletter, to create the How to Grow & Thrive in the Restaurant Business e-book, the ultimate guide to serving guests and growing your business at every phase of a restaurant’s lifecycle. We’re sharing excerpts from each stage, so follow along and download the whole guide here.
“Other businesses open to make money. Restaurateurs work long hours for no money because they want this beautiful place. I’ve had to strike a balance between staying true to who we are and being willing to look at ways we can improve.” —Marc Russo
Initially, Russo didn’t set out to open a destination restaurant that was popular for special events. “Originally, it was going to be quite low-key. I wanted it to be an everyday luxury, but it turned out to be a wedding-anniversary-birthday-special occasion place. I’ve had to be very flexible with my idea.”